“To inspire confidence through our timeless pieces and nostalgic creative whilst creating a kind and caring community.”
- Our Mission
Our Story
Founded in June 2021 by a small team of creatives in Manchester, England. 33mm is a premium unisex fashion brand designed for non-conformists and inspired by nostalgia.
We created 33mm to fill a gap we saw in the world of fashion. We couldn't find timeless, affordable, gender-fluid jewellery or clothing that met our standards for quality and fit.
We believe in creating timeless pieces that outlast seasonal trends and become pieces to treasure for years to come. Every product is designed in-house at our Manchester studio.
The Name
What's that bittersweet feeling you get when watching a Hollywood classic or coming across a picture of a young Leonardo DiCaprio or Audrey Hepburn? Is it childhood memories? Or perhaps a subconscious desire to connect with a distant, forgotten past?
That’s precisely where the name comes from. It was inspired by the area of the brain responsible for nostalgia, the hippocampus, which measures 33mm on average.
The Vision
Numero Uno
We want to become the best fashion brand in the world and we're going to get there by doing what's right, being kind, spreading positivity and not taking any shortcuts.
Community Driven
As we grow we want to stay commited to being a community driven brand. Listening to your feedback and suggestions on how we can improve the brand, together.
Customer Centric
Our customers are our focal point and all of our decision making will be based around you. We will continue to strive for improvements in product design, quality and customer experience.
Our Community
We read every single comment, dm and email. We want this to be a two way conversation where we can have authentic dialogue and share ideas together. Your feedback directly impacts the decision making within the brand and we would love to hear from you.
